Independent brand & web studio · Shenzhen / Worldwide

We shape brands
people want to taste.

Distinctive identities and digital experiences for ambitious tea, coffee and lifestyle brands.

View
work
↓

Selected work · 2024—2026

Built from the story,
not from a trend.

Category 01

VI & Brand Identity

Stone Coffee concrete storefront with mineral-inspired signage View case study

01

Stone Coffee

Brand identity · Spatial direction · Packaging · Signage

Coffee / Concept
Bagel Universe brand identity applications including bagel boxes, cups, bags and stickers View case study

02

Bagel Universe

Brand identity · Character system · Retail touchpoints
HONNMONO electric mobility charging environment with black industrial signage View case study

03

HONNMONO

Brand identity · Product system · Charging environment
Category 02

Packaging Design

Puyashan teabag packaging system with drawer box and individual tea sachets View case study

04

Puyashan Tea

Packaging system · Drawer structure · Tea category coding · Material detail

Packaging / Teabag Tea
Category 03

Book Design

NYOTA book design concept with a black science-fiction cover and metallic title View case study

05

NYOTA

Book cover design · Editorial object · Visual system · Mockups

Book Design / Concept

Our point of view

A good brand is more than a nice logo. It is the feeling that stays after the last sip — coherent, memorable and unmistakably yours.

Strategy-led Culturally aware Made to grow

What we do

From first thought
to full expression.

01

Logo & Identity

For new brands that need a clear visual foundation: logo, type, colour and basic usage rules.

  • Creative direction
  • Logo system
  • Colour & typography
  • Mini brand guide

From $1,200

02

Brand System

A more complete identity translated across the real touchpoints your customers see and hold.

  • Brand strategy
  • Full visual identity
  • Packaging direction
  • Social templates

From $2,800

03

Website Design

A refined landing page or portfolio site designed to explain your offer and convert warm visitors.

  • UX & website design
  • Responsive layout
  • Web art direction
  • Basic launch support

From $1,800

04

Brand & Website

A cohesive brand and responsive website for founders who want one visual direction across everything.

  • Full brand identity
  • Website design
  • Launch-ready structure
  • Creative direction

From $4,500

Project starter

Not sure what to ask for?

Choose the closest brief and get a realistic starting range before sending an enquiry.

Estimated investment

$800–$1,200

Best for

A founder who needs a memorable mark before building a larger brand system.

Includes

Logo direction, primary logo, alternate lockups, colour references and basic usage guidance.

Typical timeline

1–2 weeks

Request a tailored quote↗

Every project is scoped around your goals. Final proposals are quoted in USD.

Meet the designer

Hi, I’m Syra.

I help emerging tea, coffee and lifestyle businesses become brands people recognise, trust and return to.

With five years of experience in brand design, I bring strategy and visual craft together — creating identities that feel thoughtful in the smallest details and consistent across every customer touchpoint.

Based in Shenzhen and collaborating worldwide, I work directly with founders from first conversation to final delivery. One studio, one point of contact, one clear creative vision.

Currently booking projects for 2026

Have a project in mind?

Let’s make your brand
worth remembering.

Email

linsuting68@gmail.com

Based in

Shenzhen · Available worldwide

Social

Instagram & TikTok coming soon